What Should I be Doing?

What Should I be Doing?

The most asked question we hear from our prospective clients is, “What should I be doing with digital media?” Prior to the great recession, many businesses were already beginning to test the internet marketing waters, if only one toe. During the recession,...
Return on Investment ?

Return on Investment ?

Who is Responsible for Return on Investment (ROI)? In the realm of internet marketing, exactly who is responsible for Return on Investment?  If agencies carefully craft campaigns to deliver accurate messages to targeted audiences, where do the agencies’...