by Jeff Gilder | Sep 14, 2012 | Blogs and News
There’s no substitution for great content to drive traffic to your website. Recently we (ZDM) have had the opportunity to work with Kay Van Hoesen, founder of Certifax Appraisals and creator of The Certifax Report. Kay has long been one of the top appraisers in...
by Jeff Gilder | Sep 3, 2012 | Blogs and News
Nightlife and entertainment along the Grand Strand in South Carolina…and particularly Myrtle Beach nightlife is one of the areas most popular attractions. More than a few websites and other media outlets have covered, and continue to cover, that scene. Zeus...
by Jeff Gilder | Sep 3, 2012 | Blogs and News
Carolina beach music, or just “beach music” has roots that can be traced back into the 1940s. Some observers refer to it as a lifestyle rather than a specific music genre. The music actually includes tunes from more familiar genres such as...
by Jeff Gilder | Jul 22, 2012 | Blogs and News
In July 2011, Zeus Digital Marketing launched Shag City USA, a social network dedicated to the shag dance and Carolina beach music scene. Shortly after the launch ZDM merged Shag City USA with Southern Soul Radio to create the industries first Shag Dance and Carolina...
by Jeff Gilder | Jul 15, 2012 | Blogs and News
What is MVR (Marketing Value Return)? MVR is a form of ROI (Return on Investment) in that it is an actual account of the marketing value produced from a specific marketing investment. MVR is most often used to determine the value of comprehensive web media campaigns....
by Jeff Gilder | Jun 16, 2012 | Blogs and News
In fact they never left. Up until just a few years ago, any savvy business person knew the value of the aging baby boomers. They represent a major share of the nation’s wealth and were raised on a solid foundation of values and common sense, therefore the likely...
